Die Neue · Chris Helmbrecht
Which one is yours?
Everyone talks about AI. Nobody in your company really uses it yet.
I show you and your team where AI actually saves time in marketing, sales and operations – and build it in with you until it runs. No buzzwords, and you don’t have to become an IT person.
Read moreYou need someone who does marketing. Not someone who holds meetings about it.
Marketing management on demand: strategy, content, social, campaigns. I know the platforms from the inside and what works right now – and what only looks like it does.
Read moreYour ads are running. Your business isn’t.
Paid social only works with the right content, the right audience and a budget that doesn’t evaporate. I plan all three together – and produce what’s missing.
Read more
Showreel – films and campaigns
Online since 1995. Making a living from it since 1997.
Web designer, technical director at New York agencies, my own agency in Moscow, head of marketing for brands in Germany, Norway and the US. Along the way: Red Bull, Volkswagen, Volvo, New Balance and a few start-ups.
Today I work with associations, mid-sized companies, start-ups and brands that have a concrete problem and no appetite for agency theatre. I come in, analyse, propose a solution and build it – with AI where it helps, and with people from my network where they are better than me.
More about meHow I work
Not tools first, not channels first. Your problem first. Then the shortest route to a solution you can measure.
1 / 4
Analysis
What is the actual problem – and what is just a symptom? Numbers, conversations, an honest look at what has been done so far.
A clear diagnosis on two pages.
2 / 4
Solution
A proposal that fits your company, not my portfolio. With priorities, effort and the things we deliberately leave out.
A plan you can sign off.
3 / 4
Execution
AI where it saves time and money. Real specialists from my network where experience counts. I coordinate, you have one point of contact.
Finished things, not concepts.
4 / 4
Measure & adjust
KPIs agreed up front, regular reports in plain language. What works gets scaled, the rest gets cut.
Numbers you understand.
Services
Three things I do really well. My network covers the rest.
AI consulting & rollout
For founders, CEOs and teams who want to use AI instead of just reading about it.
Audit of your workflows, workshops with your team, tool setup, rules for data protection and quality. Until it runs day to day.
Marketing management
For companies that need an experienced marketing lead – without a full-time hire.
Strategy, brand, content, social media, website. Interim, on call, or one fixed day a week.
Paid social & content production
For brands whose ads bring reach but no customers.
Campaign planning, budget structure, creatives, video, landing pages. Meta, TikTok, LinkedIn, YouTube.
Work
Films, campaigns, websites, social – a selection from recent years.
AI, plus people with decades of experience
I work with Claude, ChatGPT, Gemini, Firefly and a range of other tools every day. Not because it is fashionable, but because it makes research, production and reporting faster and cheaper.
And I work with people who have practised their craft for twenty or thirty years: art directors, filmmakers, developers, copywriters, media planners – in Germany and internationally. You get the right fit, not whoever happens to be in the office.
Sports association, mid-sized company, start-up, brand. In Germany, Norway, the US and, earlier, Russia.
- BLSV Sportcamps
- VGAN Chocolate
- Sportschule Oberhaching
- German School Moscow
- Red Bull
- Volkswagen
- Volvo
- New Balance
- Leopolis Hotel
Tell me your problem.
An email or a call is enough. Within 48 hours I’ll tell you whether and how I can help.
Get in touch